Stringstory has been LinkedIn’s top voice for the past four years. Recently Lenovo teamed up with this super star fried chicken lover, to see what she does on her normal day-to-day.
My laptop is my office, and my office, is the world.Stringstory.
#SmarterTechnologyForAll x Lenovo
Our team at King Creative crafted a bespoke content piece for our client Lenovo to fall in line with a global campaign that the company was launching called: #SMARTERTECHNOLOGYFORALL. String was flown to China as part of her journey with the brand and was able to go behind the scenes at Lenovo’s annual event showcase – TECHWORLD.
- Concept Design and Management.
- Sourcing and Management of Talent.
- Filming, Direction & Production.
Creating Content That Gains Traction.
Stringstory’s unique journey had to be captured within settings that made her feel comfortable but also showcase her vibrant world that is never ending. One minute she could be at home doing a virtual business mentoring session, the next a large speaking event or simply hosting a chicken dinner with fans that follow her on LinkedIN.
Never let the talent feel like they don’t have a say within their own content.
- Post Production & Editing.
- Photography Managment.
- Location And Logisitic Resourcing.
- Collaboration Is Vital To Success.