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5 Ways to nail your instagram stories

5 Ways to Nail Your Instagram Stories

Instagram stories should be your brand’s best friend. They allow your viewers to get an insight into your day-to-day business and only stay live for 24 hours. So if you’re not familiar with the tool, read on to find out a few ways in which to nail your story every time.

 

1. Catch the viewer’s attention
Why is this important?
You want to ensure that the first post in your story is captivating and encourages viewers to keep watching.
Quick tip: Plan an engaging introduction to your story before filming or posting so that your following posts flow nicely.

 

2. Mix it up
Why is this important?
Using different formats in your stories will create more engagement and excitement from viewers.
Quick tip: Use a combination of still images, video and Boomerang to convey your message.

 

3. Get creative
Why is this important?
Instagram stories have a number of different features for text, colour, geotags and emojis, so it would be a shame not to use them.
Quick tip: Experiment with the face filters and stickers to create interactive content.

 

4. Use links
Why is this important?
Certified Instagram accounts can link to websites and other content with a ‘swipe up’. This will see your viewers engage further with your content on other platforms.
Quick tip: Start adding links for your viewers by clicking the chain link icon on your story (verified accounts only).

 

5. Consistency
Why is this important?
Finish your story! Once you’ve decided on what message you want to share with viewers, make sure you end it perfectly.
Quick tip: Use all the tips above to make sure your story is a killer one!

 

 

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