Portfolio

ROCCAT x EB EXPO

Project Description

ROCCAT x EB EXPO
Lifestyle gaming brand showcasing their products at EB EXPO Australia.

King Creative Concept:
To create an event experience for fans of the brand and support our ambassadors & retail partners!

Creative Plan:
Build an engaging area which embraced key Brand Messaging.
Interview ambassadors.
Supply artists with gifted product.
Produce video content for seeding to media and use on social media.
Drive social engagement via onsite promotional team.
Brand “ROCCAT EB EXPO 2015” and make it disruptive.

Comment on Results:
“We celebrated with our fans and pushed our brand directly to it’s core audience. King Creative made this year’s EB EXPO an event to remember” Iwi Lin – APAC Marketing Manager ROCCAT.

Project Details
Date November 9, 2015