Portfolio

WORLD OF TANKS x PAX

Project Description

WORLD OF TANKS AT PAX AUSTRALIA
PC game based client Wargaming.net wanted to showcase their new game to the Australian market at the largest gaming and technology expo in the country.

King Creative Concept:
Wargaming World of Tanks experience incorporating promo girls and a fun interactive element for the public.

Creative Plan:
Engage directly with the public and showcase World Of Tanks on PC.
Incorporate a demo game incentive.
Encourage the public to participate in a fun game where they can win multiple prizes.
Support product partners with additional branding and coverage.
Educate the public on the product / features.

Comment on Results:
“Our Wargaming experience was brought to life thanks to the team at King Creative. Their team were very professional and had an amazing time” Kenny POH – Marketing Director Wargaming.net, Singapore.

Project Details
Date September 4, 2015