EDIFIER wanted to extend it’s reach in New Zealand by showcasing their brand at the large scale music event Auckland City Limits.
King Creative Concept:
EDIFIER SOUND DOME
Build a dedicated sound dome for the event.
Produce viral content for social & digital.
Create brand awareness.
Create vibrant video content to showcase on digital platforms.
Construct the Team:
Onsite Event Team
Comment on Results:
King Creative managed all onsite activation teams, performers and partners. They also arranged for branded items to be launched into the crowd from one of the main stages. A brilliant campaign which engaged festival goers of all ages.